Vitesse, a new font, makes it into the NY Times
Alice Rawstorn speaks with Jonathan Hoefler and Tobias Frere-Jones on their new font, Vitesse, and the state of digital typefaces:
“Type design calls for a certain perspective that’s very hard to get when you’re immersed in something,” explained Mr. Hoefler. “It’s very easy to be engrossed in the technical details, but not the flavor, or vice versa. Before we worked together I would often devote myself to one course or another without realizing I was doing so. Now, one of us begins a project as the designer, and the other comes in as editor.
Good working process. How often does the story of a font or fontographers make it into the NY Times?
